Case Studies — Nike/Segredahl Printing Co.
This magazine insert for Nike was designed to include a 3D packet that looked and felt like it contained a sample of lotion. Grand Rapids Label has a well-earned reputation for accepting and solving unique and difficult problems, so when everyone said this couldn't be done, Segredahl turned to us for help— three weeks before the insertion. We accepted the challenge and in less than two weeks our experts had developed a brand new solution. The 800,000 inserts were printed, assembled and delivered on time and at a significant savings—for functionality and impact that both our customer and Nike hailed as a complete success.